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EBay's Pop Up Stores (eBay)

4 November 2009

New York (Manhattan),

Spotted by Cfpeluffo

Overall rating:

out of 1 rating

Report style: Trendy

It can be taken as the hottest trend for this holiday season and also can be taken as an opportunity to promote new brands focusing on specific target marketers based on specific locations.

Pop Up stores, or Temporary Stores, are stores that will be placed on a certain location for just a short period of time, for example the Holiday season. eBay is doing that over 12 cities across the US, including a gigantic depot in the heart of Manhattan (for more visit eBayHoliday.com).

For eBay, a web based company, it is a unique opportunity to provide customers a real life experience of shopping on eBay but not on the internet. Would you buy in one of those stores? Well, for sure one of the advantages is that you will have the product in your hands right away...no shipments and no delays!

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